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| December 12, 2018

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Brighton & Hove Albion FC supporters are invited to take part in ‘Fan Emotions Study’

Brighton & Hove Albion FC supporters are invited to take part in ‘Fan Emotions Study’
Georgia Kolakowski

Brighton & Hove Albion have teamed up with Fantastec for a ‘first of a kind’ study. The organisation has developed technology-based ideas and products to help fans build closer bonds with the clubs, team and players they love. The study is being done with full co-operation from the club and offers some pretty exciting perks if you’re willing to be a guinea pig.

They will be collecting data pertaining to stress levels and emotions felt whilst watching a football game, collected via  ‘FitBit’ and ‘Apple Watch’ type wearables. Starting with the Brighton v Leicester match on the 31st March, there are 7 games in which tests will be undertaken. The most interesting data collection will perhaps come from the Crystal Palace v Brighton game on 14th April, with the famed rivalry almost guaranteed to raise stress levels amongst supporters.

Fantastec are based at the Surrey Technology Centre in Guildford and are developing the study with Brighton-based company Thrive Wearables. The company are looking for a select and diverse group of volunteers to take part in their study at the final games of the season.  To qualify, you need to have an existing and valid match ticket to any of the seven games. The study itself is very simple, the research team will arrange to meet you on the afternoon before the match and will give one or two wearable devices. They will demonstrate how to upload the data, which is secured and encrypted and all you need to do is hand the device back at the end of the match! With the unique data, they will seek to learn more about the way your body behaves and reacts as you experience the vast range of emotions that come hand-in-hand with watching football.

For each game attended participants will receive a £15 voucher to spend on club merchandise. If you’re interested in taking part in the study, fill this short survey out and the team will respond accordingly.

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