San Diego was founded Rubio’s Coastal Grill is closing dozens of locations in California, not leaving its San Diego stores unscathed.
Forty-eight locations in California, 13 of which were in San Diego, closed on May 31, according to a Rubio spokesperson.
“Making the decision to close a store is never an easy one. Rubio’s Coastal Grill, home of the original fish taco, has decided, after a comprehensive review of its operations and the current business climate, to close 48 underperforming locations in California effective May 31, while remaining 86 stores in California and Arizona.” Nevada is open. The closures resulted from the high cost of doing business in California. “While the store closures are painful, they are a necessary step in our long-term strategic plan to position Rubio’s for success for years to come,” a spokesperson for Rubio’s Coastal Grill said. .
Rubio has been facing some headwinds for some time, according to some economists.
“The initial thought that comes to my mind is that they’re going to be hit hard by this increase in the minimum wage for fast food workers from $16 an hour to $20 an hour but there are some other issues that Rubio faces. They’ve been struggling financially for a long time. I haven’t looked at their books or anything like that, but I know that in 2015 they had 193 locations nationwide and they cut about a third of those, so they’re going to cut another third with,” said Alan Jin, an economics professor at the University of San Diego Closings announced yesterday.
A spokesperson for Rubio’s Coastal Grill confirmed the following locations are closed in San Diego County:
Rubio’s locations in San Diego County close
- 1480 Eastlake Pkwy. Suite 901, Chula Vista, CA 91915
- 419 Parkway Plaza, El Cajon, CA 92020
- 1485 AH Wadi Bakoy. Suite A-6, Escondido, CA 92027
- 9187 Claremont Mesa Blvd Suite 7, San Diego, CA 92123
- 910 Grand Avenue, San Diego, CA 92109
- 8935 Town Center Dr, Suite 100, San Diego, CA 92122
- 9254 Scranton Rd 105th St, San Diego, CA 92121
- 2260 Callaghan Highway Bldg. Box 3187, San Diego, CA 92136
- 7835 Highland Village pl. Suite D101, San Diego, CA 92129
- 1711 University Drive, Suite 110. Vista, CA 92083
- 9500 Gilman Drive, Food CT, La Jolla, CA 92093
- 1158 W San Marcos Blvd. Suite A, San Marcos, CA 92078
- 437 Highway 101 #117, Solana Beach, CA 92075
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